Lyla Smooth

From concept to camera, built to convert.

From concept to camera, built to convert.

From concept to camera, built to convert.

The Start of the Journey

Lyla Smooth came to us needing content that could match the quality of their cosmetic and hair care products. A brand operating in a visually driven market needs content that stops people and makes them take notice. We covered two distinct environments for them, an intimate salon shoot showcasing the products in action and a major event at the Excel Centre in London, one of the biggest event venues in the country.

Two very different settings, one consistent standard of production across both.

The Challenge


Lyla Smooth came to us needing content that could match the quality of their cosmetic and hair care products. A brand operating in a visually driven market needs content that stops people and makes them take notice. We covered two distinct environments for them, an intimate salon shoot showcasing the products in action and a major event at the Excel Centre in London, one of the biggest event venues in the country.

Two very different settings, one consistent standard of production across both.

Lyla Smooth came to us needing content that could match the quality of their cosmetic and hair care products. A brand operating in a visually driven market needs content that stops people and makes them take notice. We covered two distinct environments for them, an intimate salon shoot showcasing the products in action and a major event at the Excel Centre in London, one of the biggest event venues in the country.

Two very different settings, one consistent standard of production across both.

The Results

The content performed strongly across both shoots. The Excel Centre event generated significant reach and traction, putting the brand in front of a large and engaged audience at exactly the right moment. Views, leads and brand awareness all grew off the back of what we produced together, and the volume of content delivered gave Lyla Smooth a library they could use across every platform and every campaign going forward.

A brand that invests in quality content gets quality results. Lyla Smooth did both.

  • Two full production shoots delivered across different settings

  • Significant reach and traction generated from the Excel Centre event

• • Full content library of video and photography delivered across both shoots

The Results


The content performed strongly across both shoots. The Excel Centre event generated significant reach and traction, putting the brand in front of a large and engaged audience at exactly the right moment. Views, leads and brand awareness all grew off the back of what we produced together, and the volume of content delivered gave Lyla Smooth a library they could use across every platform and every campaign going forward.

A brand that invests in quality content gets quality results. Lyla Smooth did both.

  • Two full production shoots delivered across different settings

  • Significant reach and traction generated from the Excel Centre event

• • Full content library of video and photography delivered across both shoots

The content performed strongly across both shoots. The Excel Centre event generated significant reach and traction, putting the brand in front of a large and engaged audience at exactly the right moment. Views, leads and brand awareness all grew off the back of what we produced together, and the volume of content delivered gave Lyla Smooth a library they could use across every platform and every campaign going forward.

A brand that invests in quality content gets quality results. Lyla Smooth did both.

  • Two full production shoots delivered across different settings

  • Significant reach and traction generated from the Excel Centre event

• • Full content library of video and photography delivered across both shoots

Why it matters

10k People Reachhed

Consistent body of work that kept the brand visible, credible and in front of the right audience.

50+ Leads

Clients watched the content, trusted what they saw and came ready to book.

A Complete Content Library Built 

Sales Generated

Video and photography across two shoots gave the brand everything it needed to show up consistently across every platform.

Organic content alone has already begun converting followers into paying customers.

More Work Like This

More Work Like This

More Work Like This

Get in touch

ask us anything

Get in touch

ask us anything

Got a project, an idea or just a question? Send it over. Honest advice, clear direction and straightforward next steps from the first conversation.
















Got a project, an idea or just a question? Send it over. Honest advice, clear direction and straightforward next steps from the first conversation.
















Got a project, an idea or just a question? Send it over. Honest advice, clear direction and straightforward next steps from the first conversation.